Social Brand Strategist

Vert is looking for a champion of content, a wizard of words, an ambassador of audiences, a master of messaging – someone who can cram a big idea into 140 characters without breaking a sweat. Our ideal candidate will have experience in translating business goals to campaign concepts, then executing those across multiple social and digital channels; building and managing digital communities of consumers, influencers or both; and collaborating with a team to come up with fresh, exciting, and relevant content on a consistent basis.

Responsibilities include:

  • Be a client & agency thought-leader across numerous platforms, audiences, and content strategies to drive brand marketing, engagement & digital user experience goals.
  • Work within a variety of social media tools and platforms to develop, publish, monitor and report on social content across channels
  • Build and manage online communities, including influencer outreach & organization as well as social customer service
  • Perform in-depth research to compile audience & platform recommendations that will serve as the foundation of various digital and social content strategies
  • Strategically ideate, plan and execute messaging strategies for multiple clients across dozens of platforms, and prioritize them all according to goals & scope
  • Closely monitor and report on the performance of campaigns & strategies, and analyzing this data to recommend optimizations and improvements over time
  • Ongoing communication with existing and prospective clients, as well as agency partners and vendors, regarding complex digital messaging strategies
  • Collaborate with Vert’s media, design & development teams to ensure that messaging, strategy, goals and creative are consistent across a brand’s entire digital presence
  • Maintaining expertise on emerging digital trends and technologies via blogs, events and conferences

Additional qualifications and desired experience include:

  • 2+ years of social media marketing experience, preferably in a digital B2C agency setting
  • A creative approach to & detailed understanding of the modern digital communications landscape and where it is going
  • IMPECCABLE writing and communication skills with demonstrated ability to eloquently explain complex ideas in few written words (or emojis)
  • Strong organizational and time management skills, with the ability to manage a large workload of projects and clients at any given time
  • Demonstrated hands-on experience with digital/social/mobile publishing & reporting tools (i.e. Sprinklr, Spredfast, Sprout, etc.) as well as native platforms and insights (Facebook/Twitter/Instagram/Snapchat/etc.)
  • Strong understanding of the data and analytics behind a digital strategy, with the ability to draw conclusions and provide recommendations for optimizations
  • Established interest in, use of, and passion for emerging social and digital media channels – it’s okay if it borders on obsession!
  • Proficiency in Microsoft Office, Google Apps, Apple products (Macs), and various social brand management tools
  • Fundamental knowledge of SEO tactics, strategies & best practices
  • Entrepreneurial, energetic, and enthusiastic (as well as other things that begin with the letter ‘E’)
  • A constant and insatiable desire to learn and grow in an ever-changing field

Commitment: Full-Time Salary + Full Benefits out of our Atlanta office (Emory/Morningside area)

Apply Now

Vert Benefits

We don't mean to brag, but Vert is pretty dang special - and a great place to work, learn, and grow. If you're looking for an opportunity to collaborate, strategize, take risks, and conquer challenges, check out our careers page.
  • No Preset Vacation Days
  • Open & Collaborative Working Environment
  • 100% of Premiums Paid For Health & Dental
  • Company Sponsored Happy Hours
  • A Macbook Air for All Full-time Employees
  • Credit Voucher For Mobile Device
  • Snacks & Coffee Available Daily
  • Paid Time Off For Volunteering
  • Work From Home Options Available
  • A Casual Dress Code is Encouraged
  • Dog Friendly Office
  • Yearly Conference & Event Allowance